Psyllium

Psyllium comes from the crushed seeds of the Plantago ovata plant, an herb native to parts of Asia, the Mediterranean and North Africa. The psyllium seed husks have been used in herbal remedies. Similar to oats and wheat, psyllium is rich in soluble fiber. Traditionally, psyllium husk is used as a gentle bulk-forming laxative for constipation.
Indeed, psyllium has long been recognized for its potential role in reducing blood cholesterol. As early as in 1998, the FDA already approved a health claim on psyllium:
"3g to 12g soluble fiber from psyllium seed husk when included as part of a diet low in saturated fat and cholesterol, may reduce the risk of heart disease"
Studies have shown that psyllium is effective in lowering total cholesterol and low density lipoprotein or LDL (the bad cholesterol) levels.